15 Benefits of Email Marketing Which You MUST Know
“Money Is In The List” you have heard million times.Are there any benefits of email marketing ?
And to be honest it’s still true and yes there are log of benefits of email marketing.
The one of most common things among successful Internet Marketers is “All of Them have big list of leeds”.
Making money online become easier once you have a list. If you are ignoring list building than you are leaving money on table.
In this post I will reveal and guide you from start to end that
- What is Email Marketing ?
- Benefits of email marketing /list building.
- Free vs. Paid Mail service : Which one is best for you?
- Best Mail Autoresponder
- How to set up your first campaign even if you know nothing in this field.
- And much more..
Just Keep on reading…
What is email marketing?
E-marketing is old school techniques. Webmaster used these techniques from the start of Internet .Wikipedia defines this as follows:
Email marketing is directly sending a commercial message, typically to a group of people, using mail. In its broadest sense.
At the beginning , marketer collects email of their possible customer manually and send them ads about their service.
The reason they do this ,because they knew very well about benefits of email marketing .
Later they have discovered automatically emails cropper software which collects mails from internet. Once they collect , they send mail them .
These types of things become irritant and inbox flooded with spam. Later mail address provide service like Hotmail, yahoo mail become more advanced and filter spam.
In the modern era ,marketer collects leads after visitors fill sign up forms and confirm that they love to receive mails from particular website.
Rest things like sending mail , sending welcome message and connecting rss feed to email is done by email autoresponder service like Aweber ,mailchamp ,constant contact etc.
Benefits of Email Marketing :
In below section of this post I am going to describe why the email marketing is MUST elements of your blogging. If you are not satisfied with any point ,let me know in comments either way what is your views about email marketing .
So lets find the benefits of email marketing :
- Traffic – targeted and returning
70% of your visitors won’t come to your site again if you don’t notify them about new post or new events .
So How to notify them ?
Answer is very simple .you need to collect email of every first time visitors so in future if anything is new at your website ,he/she will notify and comes to blog again.
Email marketing will give tons of returning and targeted traffic to your blog . The reason is very simple .
When we send blog broadcast our subscriber open their email and clicked to link to read the post .
- It build the relationship.
This is main benefits of email marketing I like. Lets suppose It christmas today and you want to send a wishing greeting to your every readers .How will you do this ?
You cannot put a banner to your site and even you can not message everyone on social media .This is not possible .
The best way is just send them an email and you can do it with a single click . This is simple things that if we send such a mail regularly ,it will definitely help to build relationship.
3.It gives long-term ROI.social.
There are three main sources to boost traffic : 1.SEO 2. Social Media 3.Email Marketing
SEO is a long-term process and very difficult .It may take 3 months to rank for a single keywords .Though our SEO Tips and Tricks works great ,but after all this is not a cheap techniques .
Social media is a great way to drive traffic but it is not long-lasting . An average live time of Facebook post is one hours and for instagram post it is 3 hours .
But en email remains life time in our in-box. Email Marketing gives a long term ROI. We need to collect our readers mail once and we can use it for lifetime.
Boom! Want more reason to see how effective is this? Want to check more benefits of email marketing ? Just keep on reading:
4.It is effective .
Ya ,It is effective and best among all source of traffic . It’s reliable and trust able too.
- Provide Fast Result than SEO:
I have already mentioned SEO takes times ,It need patience .If we try to build backlinks fast ,Google thinks it’s a spam and can penalize our site.
So there is risk factor also in SEO .But in email marketing there is no fear to being penalized.
It provides result from day1. You can measure your success that how the progress is going. So you need not to wait ,Just start from now.
You are still not satisfying .O.K. Just move down :
- You can use it again and again.
Let’s suppose one reader become your subscriber in 2016 .But the beauty of email marketing is this “you can send him mails in 2017, 2018,2019…..”.
There is no expiry date. Sounds Great .Let read some more email marketing benefits :
7.It is cheap than SEO and Social Media.
SEO is hard and costly too. It takes months to get result from SEO. I am not discouraging you .It’ s real truth of Search Engine Optimization.
After all once you get your desired ranking ,it also takes money to maintain it. If you did not maintain your ranking you will definitely lose your rank. You need to build quality and edu/gov backlinks at regular time.
- It is less time-consuming .It is a type of set and forget system .
There are many webmaster who set follow up series up to 365 days and they make money while sleeping.
Email marketing is a type of “SET and FORGET SYSTEM” .Just set up some follow ups email and your email automation tools will do the rest .
If you are in my list ,You have noticed that you have got daily one email at 7 P.M. uptp 7 days. Actually I don’t send these daily .I have set them.
Now my email responders tools Aweber do it automatically. Even There is no need to log in your account.
Your friends can see what you are sharing on your Facebook wall .But in email marketing no third-party can see what is being send. It is the best source of traffic without leaking privacy.
10.You can take a survey
You want some tweak in your blog . So what is the best way to know what your audience wants from you .Simply send them a survey form inside your email and they can fill it .
[Many email automation service provide this type of tools either way you can integrated survey monkey ]
When someone sign up and fill his email address ,he trust you that you will not spam him .Neither you will sell his email to advertiser and will send quality stuff .
This thinking makes that your subscriber trust more you rather than anyone else.
What do you think about this benefits of email marketing ? Let me know in comments.
[If they don’t trust you why they will give his/her email address to you.]
So email marketing can also help you to build more trust .
- Money is in the list.
Every successful Internet Marketer agree it . I am also 100% agree with it .Money really lives in the list. If you have 1000 subscriber in your list ,You can send your affiliate link with single click at any time.
Same way if you create a product and want to sell it ,there is no better tool than this. Just create a mail and shoot it to your thousands of subscriber any time .
13.People won’t check your website every day (or week) but they check their email every five minutes.
Many people have addict to checking their inbox. They check their inbox at every five minutes .Rest people check their mail box once in a day. So if they check that their are some quality stuff posted in your blog, they will definitely come to your sites.
14.It will be never banned .like social media accounts.
Each social media website has its rules and TOS. If you mistakely broke any rules [which generally happens] ,they can block or ban your account.
How will you feel if your Facebook Page got unpublished?
Very Sad .But it happens. There are many marketers whose account got blocked by Twitter.
But in case of email marketing there is no such rules. You can send whatever your audience wants.
15.Highest Converting Channel
Email marketing is the highest converting channel to grow your sales or generating affiliate commission.
Like Facebook where people likes post without reading it ,but in email marketing first people read it than they take action . This thing makes email marketing highs converting channel.
Till now you have got why you should build an email list right now as I have counted many email marketing advantages . But you have doubt which one is better either Free email marketing service or some paid ones? If paid ones than which one is best?
You want to find you answer .Scroll below….
Free vs. Paid Email List : Which one you select ?
There are many free email marketing service e.g. Jetpack WordPress Plugins and feedburner .
These services can do only one task “They can notify your subscriber ones you share a new post “.
You cannot send your affiliate link directly in their inbox. You cannot send occasionally email to them .You cannot send personalize email to them.
In short words, If you cannot pitch them either buying or your own products or your affiliate service than you can make money .
So this is time when we need some good paid email marketing tool. With one paid service ,
- You can send your affiliate link directly into their inbox.
- You can send weekly newsletter.
- You can wishing them their birthday [totally on Autopilot]
- You can make money at auto-pilot.
- You can start your own “SET and Forget Business”
So you got the idea which one should select. Now what will be next question? May be which is the best service to start with ?Is there any paid service who provide free ?
You want solution then keep on reading….
Which one is the best email Auto Responder/email marketing tool ?
Till now I have tried constant contact ,mail champ and aweber. I started my journey with constant-contact .After 4 months with them ,they have banned my account without any prior notice.I was also not able to download my subscribers list .It cost me about 1800 email subscriber .I have also contacted there support In Canada via phone but that was not helpful.
Then I turn with Mail-Champ. I have set up everything working 4 hours regularly. But when I share my new post ,It did not delivered .I contacted support and they tell “Our server was down during that time so you need to set up once again everything.” Ohh ! It wasted my precious time .
In Next hours I find aweber with their 30 days free trials and from that time I do not get any problem.Everything works fine.
They have many feautures that first month free trail, set up unlimited campaing ,create unlimited follow up series ,collect unlimited leeds.This is the reason why most success marketers used Aweber.
Watch the video to find out more:
Try AWeber free for 30 days! – AWeber Communications
Free Gifts with Aweber –
For our readers who want to use aweber ,We have decided to provide some bonuses which will help you to grow traffic , increase your sales and help you to make money online.
To get the following bonus ,you need to join aweber with our link –
Here is the step by step process :
- Take Your Free Aweber Trail by clicking here.
- Set up your account .
- If you find any difficulty ,just shoot me an email.
- Once you set up everything ,write me an email to get your all Bonus.
And Here is the list of all bonuses.
- Smart Affiliate Course
- Fivver Cash Secret Guide
- Free eBook “How To Get 10,000 YouTube view”
- Free eBook “$100/day –Guaranteed with your Smart Phone”
- Free Help/Support to set up Aweber.
How to start with email marketing:
To starting with email marketing is not a hard nut to crack. There are three basic things you need to set up:
- Creating A News Letter or Sign up form:
- Setting Up blog Broadcast [also called RSS to Email]
- Setting Up Autoresponder series:
Email Marketing Basic Techniques :
The Basic techniques is simple .You need to set up your sign up forms where your visitors click more. You can give away free products like I do to get more sign ups .
Once they confirm sign ups you can send them to your sales page .If you don’t have any product than you can redirect to your affiliate page.
You can also send follow up series with your affiliate products. The beauty of email marketing is this “Everything will be on auto-pilot”
If really want to success in blogging ,you need to focus on emails marketing Right now . In next post I will guide you how to get 1000 leads in 30 days and how to make huge money online from your emails campaign.
What do you think about mail marketing ? Is it still effective or its dead? Whatever is your view ,must share .Do you think that there are some other benefits of email marketing ?